I am a big-time coupon-clipper. Today I saved nearly $20 at the market (on a $125 total) just on sale items and coupons. I don't drive around town going to different stores to buy things on sale, but I do try to stock up on sale items at my regular market and to use coupons judiciously. I figure if I'm not earning any money, then saving money is the next best thing. Plus, it makes me feel good to somehow beat the system.
Anyhow, as I was going through the Sunday newspaper's coupons, I came across one for Zatarain's rice. I don't use that product, but it caught my eye because on Saturday I'd been watching the Food Network while folding clothes and was surprised to see a Zatarain's commercial with their slogans about "a taste of New Orleans" or whatever. I kind of thought they'd pull the commercials or change them or something, in light of Katrina. But this newspaper ad—oh, my! Talk about poor taste. In big headlines: "Jazzmatazz Sweepstakes! Win a trip for 2 to Mardi Gras!" So I quickly went online and was relieved to find this:
In light of the recent events in New Orleans, our Jazzmatazz® contest grand prize will change. Originally the grand prize was to be a trip to Mardi Gras 2006. We will now work with the eventual winner to find a suitable alternate prize. We thank you for your kind words and patience, as well as your continued thoughts, prayers and support for the victims of this disaster. We also thank you for your continued support of all of your favorite Zatarain’s items.
In the aftermath of Hurricane Katrina, Zatarain’s has provided up to 100,000 meals for those in the area. Zatarain’s is a New Orleans company, and we are going to remain in the New Orleans area, providing nearly 300 jobs for local residents. And Zatarain’s will continue to provide your family with authentic, convenient New Orleans style foods. Zatarain’s has been a New Orleans tradition since 1889 and with your support we will continue to be.
So, apparently it didn't occur to anyone to pull these ads, but at least they updated their web site.